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Track Visitors to your Website
Being able to see what visitors are doing is a top priority for most website owners. Without it you are blind - imagine you are the owner of a shop on the high street, would you stand in the shop blind folded and wearing ear plugs? That would be stupid you want to see what your customers are looking at - your website is your high street shop and you need to do the same.
We can offer you one of the very best visitor tracking systems in the business and as we are an Actinic specialist it is perfect for use with Actinic V8 and requires the minimum of effort on your part to get it working. You will then have the ability to see over 100 reports delivered to your desktop.
The following reports are included in the overview:
Brief Traffic Analysis;
Unique Visitors;
Page Views;
Repeat Visitors;
Total Downloads;
Visitors' activity analysis
This category features activity of your site visitors in accordance with your time zone and the time zone of visitors' ISPs. The following reports are included:
By Visitors Time Zone;
By Your Local Time;
By Day of Week;
Work/Leisure time;
Navigation analysis
Navigation contains reports on visitors' behavior when they are surfing your site e.g. navigation paths, single pages, entry and exit pages. Reports include:
Navigation Paths;
Paths During the First Visit;
Pages During the Second Visit;
Entry Pages;
Exit Pages;
Single Pages;
Pages Viewed After Home;
Next Pages;
Previous Pages;
Site Stickiness;
Total Site Stickiness;
Find out main navigation patterns and capitalize on them; get a click-by-click view of visitor behavior and find out whether your navigation works; analyze rarely accessed pages and find out whether it's due to bad content or bad navigation
Visitors analysis
The category of visitors reports a lot of basic information on your visitors. Reports include:
Unique Visitors;
New Visitors;
Frequent Visitors;
Motivated Visits;
New Visitors' Second Visits;
Visit Frequency;
Major Domains;
Second Level Domains;
New Visitors by Content Groups;
Visitors by Content Groups;
Repeat Visitors by Content Groups Learn general information about your visitors, their interests and frequencies of site visits
Referrers analysis
This category describes the sources of your traffic, e.g. referring sites, SEs and keywords used to find your site. Reports include:
All Referrers;
Referrers Trends;
Referring Sites;
Referring Pages;
Top-100 Referring Pages by Sites;
Search Engines;
Search Keywords;
Top-100 Keywords by Search Engine;
Pages Found on Keywords;
SEs History;
Search Keywords
History Learn where your visitors come from, find out what gives you the most traffic: SEs, ad campaigns or other sites referring to you
Pages reports Reports include:
Popular Pages;
Unpopular Pages;
Views per Visit;
Views per First Visit;
Page Stickiness;
Visitors' systems
Reports include:
Browsers;
IE Versions;
Netscape Versions;
Operating Systems;
Windows Versions;
Screen Resolution;
Color Palettes;
Cookie Support;
Java Support
These reports will help you decide which browser and screen resolutions you should optimize your site for
Demographics
A breakdown of visitors by their region, country, language and time zone Understand who stands behind raw numbers. Are they primarily Americans and Britons? Do they speak English only or is there a considerable portion of non-English speakers? Where do they live? Even time zones are included
eCommerce reports
This category provides you with critical data to manage your ecommerce activities. Reports include:
eCommerce Summary;
Efficiency of Referrers;
Revenue; Activity;
Activity by SE / Search Keywords / Referring Sites / Countries;
Transactions;
Average Order Size;
Revenue per Visit;
First Transaction Cycle Time;
Visits Before First Transaction
The eCommerce reports category helps you pick what is important. The reports show how well each traffic source performs by revenue, registrations, subscriptions, etc. You get full details on each transaction, and see an audit of how a visitor becomes a buyer, for example which pages he/she looked at and where he/she came from
Campaigns Analysis
Reports on promotions like banner and pay-per-click campaigns including Activity by Campaign;
Cost of Visit by Campaign;
Cost of Transaction by Campaign;
ROI Campaign management made easy: if you have a marketing budget to promote your site, and you use any online media (paid search, banners, text links, etc.), this tool will help you to track all your efforts
Choosing time periods
You can choose a time frame for viewing statistics (day, week, month etc.) See what times of day are peak times for your hits, whether your pages have steady traffic during a week and how it changes through seasons.
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